During Taiwan’s economic boom in the 1980s, pineapples—whose name sounds like “prosperity” (旺來)—became popular offerings in traditional worship due to their vibrant crowns and auspicious symbolism. As a result, pineapple cultivation flourished once again, shaping the landscape of Fuxing.
Introduction
Today, around 90% of Taiwan’s ornamental pineapple flowers come from the Fuxing community. The name “Chief Pineapple” comes from its tall, crown-like top, resembling the headdress of a tribal chief, shining golden under the sun.


The development of Fuxing is closely tied to the pineapple industry. The Fuxing Community Development Association, rooted in local farmers, has built the community around the theme of pineapples, focusing on four pillars: production, ecology, lifestyle, and culture—aiming to create a sustainable, healthy, and eco-friendly living environment.
Visitors can ride the “1314 Happiness Train,” a small train pulled by a farm tractor, traveling through lush forests, pineapple fields, and orchards. Along the way, guests can hop off to pick and taste fresh fruits directly from the trees, bringing joy to visitors of all ages.
Features of Agricultural Tourism
Fruits
Visitors can enjoy freshly cut pineapple, pineapple desserts, and shop for a variety of pineapple-related products such as fermented pineapple tofu and pineapple cakes. As Chairman Yang Tai-Chang proudly says, “Here, fruit is enjoyed in three ways: freshly picked, freshly cut, and freshly eaten—straight from the farm to your mouth!”
The “1314 Happiness Train,” pineapple-themed installations, and pineapple maze are popular photo spots. There is also a lovely animal area where visitors can closely interact with chickens, goats, rabbits, geese, and even musk pigs roaming freely.
Families are the main visitor group. Guided tours led by Secretary-General Yang Qing-Mao provide engaging interpretations that help visitors develop an appreciation for eco-friendly practices.





Information
TEL
+886-921-287837
Address
No. 73, Fuxing, Ruisui Township, Hualien County 978003, Taiwan (R.O.C.)